eBook: Internet of Things (in German)

The next section is dedicated to the impact that the Internet of Things has specifically in the business and corporate world. From production to marketing to sales, the interconnection of technical artifacts with artificial intelligence is changing so many things. After reading this section, you will understand the benefits this can bring to you as a business owner. If you get it right, the Internet of Things can provide optimal support for your business success. But it also brings with it some challenges. Many of these will be discussed in this eBook. However, as you will discover, most of the challenges can also be used as opportunities. If you overcome them, you can put your production on a whole new footing. Next, you’ll gain insight into the changes that are occurring on the consumer side as a result of the Internet of Things. These can bring convenience as well as provide for some risks. In addition, the Internet of Things is influencing consumer behavior. Understanding this and classifying the corresponding changes is probably one of the most important keys to entrepreneurial success in the digital age.

Only if you know the demands of consumers and meet them will you have commercial success. This is no different in virtual sales than in stationary retail. You should therefore always remind yourself of this principle and never cling to an image of the customer that may have once become entrenched. Just like retailers, consumers and their consumer behavior are constantly changing. The last major section of the eBook is devoted to the opportunities and risks that arise on the societal and business levels as a result of the Internet of Things. Where the previous chapters looked a bit more at details, this chapter will outline the main lines of development. This will give you a good strategic assessment of current developments. After all, technology is never completely neutral; it is also embedded in social and economic framework conditions. Finally, you will find a conclusion that gives a brief overview of the book and looks ahead to possible developments in the coming years.

Table of Contents:

• The Internet of Things and the Digital Society
• A new global technical infrastructure is emerging
• How the Internet of Things is changing the world
• Opportunities and implications for the corporate world
• How the Internet of Things is impacting marketing
• The connection between businesses and consumers is getting closer
• Benefits for consumers
• How consumer behavior is changing in the digital age
• The role of technical artifacts as personal service providers
• Technical upgrades in the smart home
• Risks and new challenges
• Collection of data and protection of data go hand in hand
• Analyzing large amounts of data as a new challenge
• Commerce between automation and depersonalization
• Conclusion
• Literature and source references
• Weblinks

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[YES] you can sell it

[YES] you can offer it on a paid membership site

[YES] you can change the title of the product

[YES] You can edit the content (rewrite it, add something, leave something out, …)

[YES] You can insert your affiliate links (as an additional source of money).

[YES] You can make yourself out to be the author of the product

[YES] You are allowed to use it in your trainings and also offer it in your company’s portal as a download for employees

[NO] You are allowed to claim the copyright for yourself

[NO] The product may be given away as a gift.

[NO] You may split the content into several parts to make it a series of articles (e.g. for your blog)

[NO] You may offer the project or parts of it in free public member sites

[NO] You may use the content to create your own website from it

If you violate this PLR license, damages will be due from the violator to the licensor.

Why a PLR license might be interesting for you

Private label rights products can be a useful tool for companies that don’t have the resources or time to write their own content. PLR products can not only expand knowledge within your own company, but also attract potential customers looking for value that other companies don’t offer.

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